Before the world of the internet and Facebook, life was so simple. You wanted to speak with a friend, you picked up the phone and called them. Or better yet, you actually visited the person. Life was simple for drink vending machines back then too. You put money in the machine and out came your drink. Wanted to buy a soda for your friend? First of all, he had to be with you or you were going straight to his home. You put in a few coins and handed him the drink - friendship renewed.
But Pepsi has a different view on what is simple and social. They are introducing new drink vending machines that allow you to "interact" with your friends and purchase them drinks. These drink vending machines are touchscreen and highly interactive, and also take a long time for you to get a soda. These new machines have three options: buy a drink, send/redeem a gift, or random acts of refreshment. The first option is easy and simple. Use the screen to scroll through your options, look at nutritional facts, and order your drink.
The second option is where we get high-tech. If you're feeling rather generous, you can purchase a drink for a friend. The instructions are fairly straightforward. Choose the drink you want to send, enter in some information (which I'm assuming is name, the other person's cellphone number, etc), and record a personal video. This is the part where you can be "social" and say hello to your friend and hope they enjoy the refreshing Pepsi. After all instructions are finished, your unsuspecting friend will receive a text message telling him to visit his nearest interactive Pepsi machine to redeem his free drink. When you redeem, granted there is one of these drink vending machines nearby, just follow the steps and enter in your code, watch your video, and enjoy your refreshment.
The last option is actually the one that is most admirable. Random acts of refreshment allows you to send drinks to strangers. But it's not like winning the lotto. The drinks are sent to someone who is in need, such as a person who lives in a city just struck by a tornado or a hurricane. Although the person would rather have a new house than a new Pepsi, the good intention is still there, and that counts for something.
Who would have thought drink vending machines could become so complicated? Pepsi has, no doubt, put a lot of money into these new machines so we can also expect an increase in price. But I suppose that is the price you pay, literally, to be social nowadays.
Source: http://ezinearticles.com/6312476
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